--- description: ¿Qué piensan los usuarios de Khoros Marketing? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Khoros Marketing gracias a Capterra Argentina. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Khoros Marketing - Opiniones, precios y características - Capterra Argentina 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de marketing en redes sociales](/directory/30781/social-media-marketing/software) > [Khoros Marketing](/software/131341/spredfast-platform) # Khoros Marketing Canonical: https://www.capterra.com.ar/software/131341/spredfast-platform Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.com.ar/software/131341/spredfast-platform?page=2) > Sistema de gestión de redes sociales que permite a las empresas atraer al público objetivo, supervisar y medir las actividades sociales. > > Veredicto: 20 usuarios lo han valorado con **4.3/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.3/5** | 20 Opiniones | | Facilidad de uso | 4.0/5 | Basado en las opiniones generales | | Asistencia al cliente | 3.8/5 | Basado en las opiniones generales | | Relación calidad-precio | 3.7/5 | Basado en las opiniones generales | | Funcionalidades | 3.8/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 70% | (7/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Khoros (formerly Spredfast + Lithium) - **Constitución**: 2008 ## Contexto comercial - **Público objetivo**: 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Despliegue y plataformas**: Cloud, SaaS, Web, Android (móvil), iPhone (móvil), iPad (móvil) - **Idiomas admitidos**: inglés - **Países disponibles**: Canadá, Estados Unidos ## Funcionalidades - Análisis de campañas - Análisis de la competencia - Análisis de sentimientos - Análisis de tendencias - Análisis visual - Gestión de campañas - Gestión de contenidos - Gestión de varias cuentas - Importación y exportación de datos - Informes personalizables - Integración de redes sociales - Métricas de rendimiento - Panel de actividades - Panel de comunicaciones - Planificación de campañas - Publicaciones automatizadas - Segmentación de clientes - Seguimiento de conversión - Seguimiento de la participación - Supervisión de redes sociales - Varias campañas ## Integraciones (en total: 8) - Bazaarvoice - Brandwatch - Domo - Google Analytics 360 - Quid - Salesforce Sales Cloud - Symantec Endpoint Security - Tableau ## Opciones de asistencia - E-mail/Help Desk - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Herramientas de marketing en redes sociales](https://www.capterra.com.ar/directory/30781/social-media-marketing/software) ## Categorías relacionadas - [Herramientas de marketing en redes sociales](https://www.capterra.com.ar/directory/30781/social-media-marketing/software) - [Software de gestión de campañas](https://www.capterra.com.ar/directory/30012/campaign-management/software) - [Herramientas de monitorización de redes sociales](https://www.capterra.com.ar/directory/31028/social-media-monitoring/software) ## Alternativas 1. [monday.com](https://www.capterra.com.ar/software/147657/monday-com) — 4.6/5 (5726 reviews) 2. [Sprinklr](https://www.capterra.com.ar/software/131274/sprinklr-platform) — 4.3/5 (90 reviews) 3. [Agile CRM](https://www.capterra.com.ar/software/135148/agile-crm) — 4.1/5 (524 reviews) 4. [Eclincher](https://www.capterra.com.ar/software/147789/eclincher) — 4.7/5 (224 reviews) 5. [Meltwater](https://www.capterra.com.ar/software/123153/meltwater) — 4.0/5 (96 reviews) ## Opiniones ### "Good social media tool" — 4.0/5 > **Dana** | *7 de noviembre de 2019* | Marketing y publicidad | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: For content scheduling purposes, it is great. You can sync multiple accounts and publish content simultaneously if desired. You can also organize content with labels although there are some limitations. > > **Puntos en contra**: The analytics side of the product is not as strong as content and listening. There are other products that do a better job with features and dashboards. > > It is a tool used by our clients that we manage daily. It helps us organize content and receive approvals for publishing. It also tracks our campaign content. ----- ### "Khoros is great for enterprise clients, but has some short comings." — 4.0/5 > **Helena** | *5 de abril de 2022* | Marketing y publicidad | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: Monitoring \& engagement. We have a high volume of comments that come in daily and needed a tool that can pull everything in successfully. It made it easier for the team to monitor and engage with the community. Customer Service - The team is very responsive. They will attempt to help as much as they can. > > **Puntos en contra**: Overwhelming - It can be overwhelming at times. There's isn't an easy way to understand where you left off when monitoring streams. Features - Some of the features did not fit our needs. Specifically, the analytics and content library. We found others tools are more accurate for our listening and reporting needs. The content library did not categorized, organized or filter our content the way we needed. Expensive - Very expensive compared to their competitors. Hard to justify costs when we aren't using a lot of the features available. > > Overall, Khoros is an okay tool. If you have large volumes of content and multiple accounts to manage, this tool can handle it. The customer service team is very. pleasant to work with. Just note that the monitoring streams are a bit challenging to filter. We also felt that the we did not use a majority of the features available as they did not fit our needs. Therefore it was difficult to justify the spend ($$$$). ----- ### "Ugh\!" — 2.0/5 > **Abby** | *15 de octubre de 2018* | Marketing y publicidad | Valoración de la recomendación: 3.0/10 > > **Puntos a favor**: Spredfast is very similar to Hootsuite in terms of a scheduler. But it also does social listening which is important for my industry. > > **Puntos en contra**: Schedule is slow and it's a little complicated. Customer service is very responsive, but sometimes it feels like they're answering you just for the sake of answering. Overall, not a fan. And there's a lot of ways your analytics can be skewed. Annoying to say the very least. ----- ### "Khoros Is great for Social Media Communications" — 5.0/5 > **Usuario verificado** | *7 de noviembre de 2019* | Hardware informático | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Khoros has been a great for communicating with our customers via Social Media. It is very easy to manager multiple social media platforms and accounts from Khoros without having to directly log in into each platform. They system is very reliable and accurate. > > **Puntos en contra**: I can't think of any downside to this software as my experience has been great and I am not aware of any competitors. > > My experience with Khoros Marketing has been amazing. The communication and effectiveness is exactly what any business needs. ----- ### "Nikki's Review" — 4.0/5 > **Nikki** | *10 de mayo de 2022* | Relaciones públicas y comunicaciones | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: I like that it is intuitive, and easy to understand for new team members. > > **Puntos en contra**: Theres are glitches often when communicating with Opal ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.com.ar/software/131341/spredfast-platform?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.com.ar/software/131341/spredfast-platform) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Datos estructurados