17 años ayudando a las empresas argentinas
a elegir el mejor software

Opiniones de Benchmark Email

Sobre Benchmark Email

Marketing por correo electrónico y automatización de marketing plug and play diseñado para pequeñas y medianas empresas de todo el mundo. Compatible en 9 idiomas

Descubre más sobre Benchmark Email

Puntos a favor:

These include setting up segments, measuring open and click thru rates and pausing delivery. It's also extremely cost-effective if it can create landing pages and is easy to use.

Contras:

Most of the email appears to be arriving in people's spam inboxes. Can't seem to resend email to people who have soft bounces.

Valoraciones de Benchmark Email

Evaluación media

Facilidad de uso
4,4
Atención al cliente
4,3
Funcionalidades
4,1
Relación calidad-precio
4,2

Probabilidad de recomendación

7,8/10

Benchmark Email tiene una valoración global de 4,3 estrellas sobre 5 según las 190 opiniones de usuarios de Capterra.

¿Ha utilizado Benchmark Email antes?

Comparte tu experiencia con otros compradores de software.

Filtrar opiniones (190)

Belén
Belén
Gerente de Ventas en Perú
Usuario de Linkedin verificado
Tecnología y servicios de la información, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña
Fuente: GetApp

La atención al cliente es mala y no te dan soluciones

2,0 hace 2 años

Comentarios: Cuando trate de comunicarme con el area de soporte solo se cierran a su contrato, cuando otras empresas te cobran solo lo usado y te reembolsan para canje en otros productos. No te brindan un libro de reclamaciones, por lo que simplemente se lavan las manos. Dinero perdido. NO RECOMIENDO ESTA EMPRESA PARA NADA.

Puntos a favor:

En su momento cuando recién la utilizamos era útil, pero al día de hoy con tantas otras plataformas con mas funcionalidades, no vale la pena. Han subido ahora mas sus precios.

Contras:

La poca funcionalidad y sincronizacion con otras plataformas. La atencion al cliente es pobre, no te brindan soluciones a problemas, solo te niegan la ayuda. Ademas que me cobraron un año entero (mas caro sin avisar) y cuando me queje 20 días despues (antes del mes) no me quisieron reembolsar el dinero. $321 al agua, cuando ya no usamos la plataforma.

Usuario verificado
Usuario de Linkedin verificado
Ingeniería industrial o mecánica, 51-200 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Reseña bencina el email

5,0 hace 2 años

Comentarios: Experiencia muy buena, lo recomiendo

Puntos a favor:

Lo que más me gusta es la forma de gestionar cualquier campaña de marketing a través del correo electrónico, me facilita y agiliza el trabajo

Contras:

Aún no he encontrado nada que no me agrade

Bruno
Bruno
IT Service Engineer en Brasil
Usuario de Linkedin verificado
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Alternativas consideradas:

A good option, but not the best option

5,0 hace 3 años

Comentarios: I provide consultancy as a freelancer for the implementation and operation of IT and marketing services for self-employed professionals and small retailers, such as lawyers, dentists and real estate agencies. In order to find a tool to use as a standard for mail marketing, I recently tested Benchmark mail, but I decided not to stick with it.

Puntos a favor:

Clean, intuitive interface, user doesn't need to learn anything. Just log in and start using. For what it offers, it has a lower monthly price than competitors of the same level.

Contras:

I needed customer service support and my issue took days to get answered and resolved. Furthermore, although it is possible to create campaigns, newsletters and customer journeys through automation, on other platforms this can be done in a much more intuitive way.

Michael
CEO en Polonia
Producción audiovisual, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Alternativas consideradas:

Happy customer

5,0 hace 5 años

Comentarios: Overall I enjoy using it very much.

Puntos a favor:

Unlike other email programs, benchmark allows me to send as many emails as I need without having to pay extra. I think benchmark is one of the only platforms that allows me to pay on the basis of the number of records and add the number of emails that I send.

Contras:

Sometimes there is massive delays in receiving test emails.

Respuesta de Polaris Software

hace 5 años

Hello Michael, Thank you for your review. Please don't doubt to chat with us if you're encountering issues with our test emails. We'll be glad to help. - Benchmark Team

Ranjan
CEO en India
Tecnología y servicios de la información, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Using Benchmark for last 8-9 years

1,0 hace 5 años

Comentarios: Excellent - till a year back
Poor - since the last few months (just unacceptable)
Unless there is restoration of Benchmark used to be, we will stop using the platform

Puntos a favor:

Ease of use ... pro-active helpdesk This has been reason that we have been using the platform for so many years

Contras:

There has been a serious deterioration in the quality of the platform. Delivery rates have dropped upto by about 90-95% of what it used to be. Frivolous checks have been introduced that even your helpdesk is helpless to explain. Currently the platform as good as useless for us and already we have started working parallel to other platforms where are getting similar results that we used to get using Benchmark. All our emails through your platform is directed only to our clients or prospective clients who have signed with us to receive communication from us.

Respuesta de Polaris Software

hace 5 años

Hi Ranjan, We're sorry to hear that you feel this way. Email is a constantly evolving medium and we work hard to keep our processes up-to-date with best practices to ensure deliverability. While I don't have the information I need to identify your account and speak to the issues at hand, if you would contact our support team via phone, chat and email, we can review your account to see where we may be able to help. - Benchmark Team

Noel
Owner/Yoga Instructor en Canadá
Salud, bienestar y deporte, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña
Fuente: SoftwareAdvice

Alternativas consideradas:

Easy to use email marketing software

5,0 hace 3 años

Comentarios: Excellent customer service right from the get go

Puntos a favor:

I like that Benchmark is clean looking and easy to navigate. You can create an email in no time. I like the email templates.

Contras:

I don't like that I have to create a segment to email a few people in my list. Also my current website doesn't integrate with Benchmark to save emails. They said they were working on that feature, however. So not Benchmark issue.

Laura
Owner en EE. UU.
Administración educativa, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Great Software!

5,0 hace 5 años

Comentarios: With Benchmark I'm able to communicate with all of my clients, inform them about new deals, and work to promote my business well. Not only that, but Benchmark also provides us with valuable statistics about how our well our email was received.

Puntos a favor:

This software is extremely organized and user friendly. I am able to navigate my emailed newsletters with ease and convey everything in one place.

Contras:

There isn't much I don't enjoy about this product. I will admit there is a bit of a learning curve to the formatting; however, once you get the hang of it it is smooth sailing.

Ewa
Marketing Team Lead en Canadá
Salud, bienestar y deporte, 51-200 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Benchmark Email Review

5,0 hace 5 meses

Puntos a favor:

I am able to reach a lot of prospects by sending high volume outbound marketing emails with Benchmark Email.

Contras:

The issues that I used to encounter are no longer available since they were rectified upon version update.

Ilenia
Accounting Officer en EE. UU.
Hospital y atención sanitaria, 11-50 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

The Ideal Email Marketing Solution

5,0 hace 5 meses

Puntos a favor:

Content management and handling email marketing is easy. It is smooth and easy to manage

Contras:

With Benchmark Email, it is all smooth. No serious cons.

Mathew
Mathew
Vice President Business Development & Strategy en Canadá
Usuario de Linkedin verificado
, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

simple yet powerful

4,0 hace 6 años

Puntos a favor:

benchmark provides a great WYSIWYG editor - much better than most and all of the preset templates are fully responsive. Navigation is simple, the layout is clean, and the reporting functionality is great. seamless automation mapping makes setting up automated campaigns a breeze. GREAT customer service is also a bonus.

Contras:

Like most email marketing suites, it can get pricey as subscribership grows a there are lower cost alternatives available but they lack the functionality that benchmark offers. image storage is limited to 10mb without upgrading to unlimited for an additional five a month. Deliverability is ok but could be further improved but is getting better.

Respuesta de Polaris Software

hace 6 años

Thanks for the review Mathew. We have worked countless hours to get the editor where it's at. It makes our day to read a comment like this :). At this time, email delivery is our top priority and we look forward to continuously improve our sending methods for best delivery to the inbox. Thank you for choosing Benchmark and for taking the time to write this review.

John
director en EE. UU.
Usuario de Linkedin verificado
Administración educativa, 51-200 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

good service, some good features, needs photo editor and interface improvement

4,0 hace 5 años

Comentarios: Good - I use it often to communicate with prospective camp families and staff!

Puntos a favor:

the email editor is excellent, and the open/click tracking is very good.

Contras:

the built-in photo editor is poor. simple things are missing, like rounded corners, circle mask, edge blur and erosion... The interface is very “clicky” - there are multiple clicks where one will do (e.g. Adding contacts), and pathways you need to click through over and over again (e.g. Look at unopens, resend to unopens). An interface once-over could save hundreds of clicks. Delivery rates seem to have improved, but were low in Fall 2018. Also AOL seems inclined to auto-mark Benchnark as spam, which Benchmark then lowers your rating for! I had to remove all AOL addresses.

Respuesta de Polaris Software

hace 5 años

Hello John, Thanks for the feedback. Whenever you have a moment, chat with us and let us know about these issues, they seem as if they're isolated to your account. - Benchmark Team

David
Creative Technologist en España
Usuario de Linkedin verificado
Banca, 501-1.000 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

GOOD TOOL FOR MAILS

4,0 hace 5 años

Puntos a favor:

Very easy to use. A lot of grids. You can make an email insert images, documents in few minutes.

Contras:

More grids and a liitle program to format images will be fine

Respuesta de Polaris Software

hace 5 años

Hello David, Thanks for your high rating. We're always working on improving our features. Image editor is one of them. - Benchmark Team

Marcy
CEO en EE. UU.
Organización de eventos, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Great list management and decent email software

4,0 hace 5 años

Comentarios: Benchmark helps us communicate with our clients in a way that is both easy for us to use and easy on the eyes (for clients).

Puntos a favor:

Creating and using lists is very easy, especially with the new upgrades! Adding contacts to lists works well with various options. I tend to upload excel files to make new lists, very easy within Benchmark. I do like that it's easy to merge lists -- and that the software only accepts one contact (if that contact is already on the merge to list). Somewhat easy to use when creating emails -- selecting blocks and design [but the source code isn't as easy to decipher and use (my commands do not seem to "take").] Using attachments and links and media is pretty easy as well. The reports (opens, click thrus etc) are very good! [However with the new interface, it's not as easy to back-track to the original Email Report (I find myself having to choose again from the report list).]

Contras:

I don't really like that I can't "re-send" emails on my own schedule (not have to wait 1 week after last send). Also, emails from Benchmark DO get caught up in Junk Spam Trash Promotions folders of recipients and we do need to remind them (often) to check for their email. Also, when "copying" an email to use and re-name as a new email, I do not like that the software selects the "old" contact list to also mail to -- I've mistakenly sent emails to old contact lists and that was not a good thing in my situation.

Respuesta de Polaris Software

hace 5 años

Hello Marcy, Thanks for your feedback. Whenever you have a moment, chat with us and let us know about your concerns, we'll be glad to assist you. - Benchmark Team

Jaden Rose
CEO en EE. UU.
Aprendizaje en línea, Trabajador autónomo
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Easy to Use Email Marketing

4,0 hace 2 años

Comentarios: I think this is a good free software to use for basic email marketing.

Puntos a favor:

I liked using this email marketing software when I was just getting started. It had a free and cheap first tier account. I used the forms to integrate onto my website. I also sent out weekly emails to my list. I also used some of the "light" email automations.

Contras:

In order to use more complex email automations, you have to switch over to a paid tier.

Hasnain
Digital Marketing Apprentice en RU
Usuario de Linkedin verificado
Telecomunicaciones, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Great Service

5,0 hace 5 años

Comentarios: The software overall is great. It allows me import the contacts I want in any way I want, create emails, schedule or send emails out immediately and even has analytics for the emails that have been sent out.

Puntos a favor:

When creating an email, it is ever so easy. There are many templates to choose from and if you don't want a template you don't have to use one! I can create an email within minutes as the click and drop feature allows me to have my email layouts exactly the way I want it.

Contras:

Some of the templates I am unable to add things to. For example, there was a template with a blank space for aesthetic reasons. I would have much rather place an image in the area, however I couldn't. There isn't many negatives I can comment on this software as it is brilliantly done.

Respuesta de Polaris Software

hace 5 años

Hello Hasnain, Thanks for the great feedback. Next time you're working on a template and need assistance, let us know! - Benchmark Team

Usuario verificado
Usuario de Linkedin verificado
Consultoría de gestión, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Alternativas consideradas:

Easy to use and scalable

5,0 hace 5 años

Comentarios: Email marketing , small business

Puntos a favor:

Easy to use and very practical, code, 3th parts options, partnert programs

Contras:

Sometimes emails go to spam and reports dont show exactly what happened

Respuesta de Polaris Software

hace 5 años

Hello, Thanks for your review. Please let us know what you need to see on your reports. We're always improving our features. - Benchmark Team

Jessica
Director en Ecuador
Gestión de organizaciones sin ánimo de lucro, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Review

4,0 hace 5 años

Comentarios: Easy comunication of our services and products to our contacts.

Puntos a favor:

Is easy to use, and have a good team of client support.

Contras:

The editor should be easy adjust to the client design, and i would like to know how to use all the tools but the informations or videos are in english and it will be good to have it in my own language.

Respuesta de Polaris Software

hace 5 años

Hello Jessica, Thank you for the review and high rating! Chat with us at any time and ask for our spanish YouTube channel. - Benchmark Team

Laura
Communications Manager en EE. UU.
Hospital y atención sanitaria, 1.001-5.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Benchmark Email Has Been Sensational and Easy to Use

5,0 hace 6 meses

Puntos a favor:

Benchmark Email has been a sensational solution that meets our expectations. It is an easy to use tool.

Contras:

The features of Benchmark Email are super exceptional. I do not dislike Benchmark Email.

Respuesta de Polaris Software

hace 5 meses

Laura, thank you for your review. We love to hear that Benchmark Email has been easy to use. Please reach out if we can assist in any way!

Usuario verificado
Usuario de Linkedin verificado
Servicios medioambientales, 1.001-5.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Benchmark Email is Indeed the Benchmark

5,0 hace 6 años

Comentarios: Benchmark Email continues to raise the bar and continue to be the benchmark in terms of creating genuine email campaigns and automated emails. We are closer to our clients now because of this amazing platform

Puntos a favor:

It has a drag and drop email design which makes it really easy to use. It is also possible to send out automated emails and personalized emails to help drive revenue. Their customer relations is also really impressive

Contras:

Everything works perfectly in my opinion. There is virtually nothing to dislike

Respuesta de Polaris Software

hace 5 años

Hello, Thanks for your review. - Benchmark Team

Chrisarn
Marketing Officer en EE. UU.
Marketing y publicidad, 1.001-5.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Benchmark Email Offers Excellent Marketing Services

5,0 hace 5 meses

Puntos a favor:

I like the efficiency of Benchmark Email. Benchmark Email offers accurate and dependable marketing services.

Contras:

Benchmark Email has been so efficient. I like Benchmark Email's accuracy and flawlessness.

Kristina
PTA Newsletter Editor en EE. UU.
Administración educativa, Trabajador autónomo
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Customer service is great - but there are glitches in the program that need fixing.

4,0 hace 7 años

Comentarios: FREE Subscription!

Puntos a favor:

That is free to PTA's! I like the fairly ease of use - -but wish there was a little more flexibility in the design features. And the blocks can sometimes make it tricky and tedious to edit.

Contras:

The login -it never saves my password. And - sometimes it asks for the email address to login and other times it asks for username. This is confusing. I have had a lot of trouble with this. I also don't like that your account is closed down if you have too many bounces - - on the first time sending something out. It shouldn't do this unless it is a multiple case scenario. Schools search for alumni - this is the case. They give an email address to Harris Publishing that does our directory and we assume it is "good" but then it comes back. And - major corporations do not like Benchmark emails -and bounce them.

Respuesta de Polaris Software

hace 7 años

Hello Kristina, We are happy to see you use our PTA Email Marketing plan. We made this plan to help improve the communication to parents. In regards to editing the templates and your login issues, I would like to try to setup a support call to review this. Please contact us at your earliest convenience to schedule a 30 min call with your account manager or a support representative. All the best! - Daniel Miller

Nicolette
Executive Assistant en Canadá
Agricultura, 51-200 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

To use or not to use - that is the question

4,0 hace 5 años

Comentarios: I find it user friendly and has a quality feel and look to it.

Puntos a favor:

I like that once the template is built it is very easy to customize or change components of it from one publication to another as far as text or images, links etc.

Contras:

I wish when you had an image with text that the text would automatically wrap around the picture instead of having to build in another text box. Otherwise the text is off to the side and there is a large empty column on the right or left. If it had the capacity to text wrap it would be so much easier.

Respuesta de Polaris Software

hace 5 años

Hello Nicolette, Thanks for your feedback. We noted down the text wrap feature request. - Benchmark Team

Matthew
Marketing Coordinator en EE. UU.
Construcción, 1.001-5.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Benchmark

3,0 hace 5 años

Puntos a favor:

It has multiple email templates that allow for creativity while also allowing us to send to multiple segments, multiple email lists and also import our own personal designs.

Contras:

Difficulty navigating the site, open rates and automated emails

Respuesta de Polaris Software

hace 5 años

Hello Matthew, Thank you for the review. - Benchmark Team

Eduardo
CEO en El Salvador
Marketing y publicidad, 201-500 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Alternativas consideradas:

My Review

4,0 hace 2 años

Comentarios: Good enough in order to be used for E-Mail Marketing

Puntos a favor:

It has many Features for e-mail marketing

Contras:

It does not offer a trial with enough amount of e-mails included...it offers a very limited features for it and people needs to check quality on this matter first (sometimes)

Gavin
Gavin
Sales & Marketing en Canadá
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Love our experience with Benchmark so far!

5,0 hace 7 años

Puntos a favor:

We love how easy it is to build emails in benchmark. The drag and drop editor is perfect for our newsletters.

Contras:

Would love to see more customization options in the drag and drop editor. It can be difficult to match emails to your branding with the font and font weight options.Would love to see more customization options in the drag and drop editor. It can be difficult to match emails to your branding with the font and font weight options.

Respuesta de Polaris Software

hace 7 años

Gavin, Thanks for the review and sharing your experience with others :) . In regards to matching fonts with your brand, I know it can be a pain sometimes, specially since we only show web-friendly fonts and styles. You are able to make custom font changes if you play with the HTML code though. Here is a quick blog that can help you with that: https://www.psd2html.com/blog/non-web-fonts.html