Sobre Beacon

Click Fraud Protection works across PPC and paid search & social to block bots from your ads on Facebook, Instagram, Google & Bing.

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Puntos a favor:

In the same way you can create different types of Opt-in forms with attractive and striking designs.

Contras:

Not sure about it yet as I am just testing the waters of Digital arena right now.

Valoraciones de Beacon

Evaluación media

Facilidad de uso
4,3
Atención al cliente
4,0
Funcionalidades
4,7
Relación calidad-precio
4,1

Probabilidad de recomendación

7,9/10

Beacon tiene una valoración global de 4.4 estrellas sobre 5 según las 12 opiniones de usuarios de Capterra.

Filtrar opiniones (12)

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Adhi S.
Adhi S.
Public Health Consultant en Indonesia
Usuario de Linkedin verificado
Hospital y atención sanitaria, 51-200 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Grow Your Email List Using eBook

5 hace 2 años

Comentarios: I can create ebook quickly just by following the wizard.

Puntos a favor:

Beacon help you create a good looking ebook from the existing content that you already have. You can import the content just by giving Beacon the ULR to the page.

Contras:

There are limited templates that you can use. It would be nice to have more pre-designed template for the users to choose.

Mark H.
Managing Director en RU
Marketing y publicidad, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Multi-channel Protection

5 hace 3 semanas Nuevo

Puntos a favor:

Through our valued partnership with Beacon, we are able to offer our clients multi-channel ad fraud protection to improve paid campaign performance. The beauty of Beacon is that it's automated and works in the background to block invalid traffic without any input from our team. We simply let it do its magic!

Contras:

The reporting feature has reduced since we started.

Ishita B.
Content Writer en India
Investigación, 201-500 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

Easy to use, yet requires connection

3 hace 2 años

Puntos a favor:

I was very enthisiased by the interactive presence of features on the software. The categories that were shown were very interactive and informative. No one needs to approach other search engines such as Google etc. All the information with good amount of quality content is present on the same site. the options available are very easy to use due to the presence of filter option that categorises preferences as per our needs. The number or quantity of entries is good.

Contras:

The software requires good amount of modification. Not only does the content need to be good, but also the display of the information. This includes faster search options, proper alignment of texts, proper spacing between the texts with the presence of more visuals. Exactly like the computer chips, the software also needs to optimise its functioning with least space consumption on the device. In order to enhance the legitimacy of the information,more reviews need to be included.

Dermot D.
Director en RU
Servicios financieros, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Digital marketeers fundamental tool for campaign planing and optimal delivery and ad balancing.

5 hace 2 meses

Comentarios: A very professional company with a great product which transfers the power to the consumer / user of digital marketing, providing the up to the minute data on digital ad spend and productivity.

Puntos a favor:

We've been a long term fan of Beacon, having used the platform for a few years now, we have seen it evolve into what it is today; a powerful click fraud protection platform. What makes Beacon stand out is it's multichannel click fraud detection feature which shows bot and human activity, click fraud protection for Facebook, and the metrics it gives us into visitor engagement and cost per engaged visitor. Without this insight into what is really happening on our paid media, we'd be making decisions based on wrong data. The team our outstanding to work with.

Contras:

At the higher end of product pricing, but as in life you get what you pay for. Apart from that there aren't really any.

Annie S.
Director en RU
Consultoría de gestión, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Beacon Review

5 hace 2 meses

Comentarios: Really helpful and friendly team who know their stuff inside out. Very passionate about their product and delivering brilliant results.

Puntos a favor:

Quick and easy to deploy, very effective and avoiding bots and improving campaign results.

Contras:

Nothing - the software is great. Easy to deploy and utilise.

Mick M.
Mick M.
Marketing Manager en Noruega
Usuario de Linkedin verificado
Tecnología y servicios de la información, 11-50 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

One-stop Social Media Analytics

4 hace 3 años

Puntos a favor:

Want to identify which social channels/posts drive the most traffic or engagement? Easy to get the required data with no excessive digging into the profiles one by one. Set targets, measure and evaluate.

Contras:

The customizing options for the reports could be more elaborate.

Respuesta de Beaconsoft

hace 3 años

Thank you for your review. I note your comment and it is an area we have been working on. The latest release has the ability to export data for more sophisticated reporting, which should address your observation. Note also that Beacon now covers the full spectrum of digital channels including email, PPC, SMS as well as social channels, giving actionable insights across all channels within a digital campaign for overall campaign improvement.

Lol L.
Lol L.
Paid Search Consultant en RU
Usuario de Linkedin verificado
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Great Customer Support & Easy to Use

5 hace 2 meses

Comentarios: Opened my eyes to how prolific click fraud is and it's made a big difference to my account performance overall

Puntos a favor:

A hassle free implementation and easy to understand interface (also like that it works for Facebook ads as well as Google/MS Ads)

Contras:

I've not found anything I don't like about it

Jovi H.
Jovi H.
Copywriter en Indonesia
Usuario de Linkedin verificado
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

Re-Targeting Has Never Been Easier

4 hace 2 años

Puntos a favor:

I appreciate the fact that Beacon helps me understand which strategy is best when trying to reach new audiences, finding one that works, and re-target those core audiences for a more efficient campaign. Getting engagement up is also very much possible when using Beacon as the software provided me with engagement metrics which has helped me figure out ways to better connect with my followers on social media.

Contras:

The user interface can be quite confusing at times with the amount of data that is provided to you. It's a software better suited to people who enjoys having granular control over their data.

Janki I.
Janki I.
Content Marketer en India
Usuario de Linkedin verificado
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

An all-in-one platform to measure the impact of your marketing campaign and your content!

4 hace 2 años

Puntos a favor:

Beacon integrates responses from all social media platforms for various campaigns, making it easy for me to track how the content I have put out on variousness platforms is perceived by users and then target audience.

Contras:

It is a little difficult to navigate, burn get some better once you get the hang of it.

Usuario verificado
Managerial Intern en India
Usuario de Linkedin verificado
Consultoría de gestión, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

At-home Media-Market Analytics

4 hace 2 años

Puntos a favor:

Really helpful in organizing and recalling data, targets and evaluations.

Contras:

Although the pricing options were well within an affordable bracket for an organisation that's financially afloat, they still appear to be a bit stingent.

Francisco L.
Manager en México
Aprendizaje en línea, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Creating lead magnets effectively and easily with Beacon

5 el año pasado

Comentarios: Great software for generating professional lead magnets.

Puntos a favor:

It is a great solution because: 1. It allows you to generate lead magnets in different formats (ebook, resource guide, checklist) and since they are editable, you can easily adapt it to your requirements. 2. In the same way you can create different types of Opt-in forms with attractive and striking designs. 3. Since it allows you to import old pdfs, you can now reuse your old material. 4. The integration with Automizy allows me to automate the process of sending lead magnets more easily and without complications.

Contras:

I would like you to add designs with a more modern and creative look to the ebooks. An integration with Clapboard would be great, since it would allow me to generate Video Lookbooks and SmartPDFs with this app.

Usuario verificado
Founder en India
Usuario de Linkedin verificado
Redacción y edición, 2-10 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

Must Have Tool for every Digital Marketer

4 hace 2 años

Puntos a favor:

It's easy to interact and respond interface along with seamless features like analytics, real-time digital marketing activity makes it effortless for writers like us who are just getting started in the area of digital marketing.

Contras:

Not sure about it yet as I am just testing the waters of Digital arena right now.