---
description: ¿Qué piensan los usuarios de Kissmetrics? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Kissmetrics gracias a Capterra Argentina.
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title: Kissmetrics - Opiniones, precios y características - Capterra Argentina 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de análisis web](/directory/30073/web-analytics/software) > [Kissmetrics](/software/154930/kissmetrics)

# Kissmetrics

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> Obtén, mantén e incrementa tus clientes con Customer Engagement Automation de Kissmetrics.
> 
> Veredicto: 19 usuarios lo han valorado con **4.1/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa Kissmetrics?

SaaS, comercio electrónico y agencias.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.1/5** | 19 Opiniones |
| Facilidad de uso | 3.4/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.1/5 | Basado en las opiniones generales |
| Relación calidad-precio | 3.6/5 | Basado en las opiniones generales |
| Funcionalidades | 4.0/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 70% | (7/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Kissmetrics
- **Ubicación**: Corte Madera, EE. UU.
- **Constitución**: 2008

## Contexto comercial

- **Precio de partida**: US$ 49,00
- **Modelo de precios**:  (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: inglés
- **Países disponibles**: Canadá, Estados Unidos

## Funcionalidades

- Alertas y notificaciones
- Análisis de autoservicio
- Análisis de campañas
- Análisis de páginas web
- Análisis del embudo
- Análisis por cohorte
- Análisis predictivo
- Búsqueda/filtro
- Conectores de datos
- Controles o permisos de acceso
- Creación de informes de tráfico web
- Creación de informes/análisis
- Creador de consultas
- Descubrimiento de datos
- Informes interactivos
- Multi-Channel Attribution
- Métricas de rendimiento
- Panel de comunicaciones
- Preparación de datos para servicio por cuenta propia
- ROI Tracking
- Segmentación de clientes
- Seguimiento de campañas
- Seguimiento de conversión
- Seguimiento de interacciones entre usuarios
- Seguimiento de la participación
- Seguimiento de tiempo en la página
- Seguimiento/Análisis de uso
- Visualización de datos

## Integraciones (en total: 18)

- AB Tasty
- Adobe Commerce
- CallRail
- Help Scout
- HubSpot CRM
- LiveChat
- Mailchimp
- Marketo Engage
- Qualaroo
- Recurly
- Ringostat
- Segment
- Shopify
- Slack
- WooCommerce

… y 3 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Base de conocimientos
- Asistencia telefónica
- Asistencia 24/7
- Chat

## Categoría

- [Herramientas de análisis web](https://www.capterra.com.ar/directory/30073/web-analytics/software)

## Categorías relacionadas

- [Herramientas de análisis web](https://www.capterra.com.ar/directory/30073/web-analytics/software)
- [Herramientas de análisis de datos de marketing](https://www.capterra.com.ar/directory/31018/marketing-analytics/software)
- [Herramientas de análisis de datos](https://www.capterra.com.ar/directory/31077/data-analysis/software)
- [Análisis de productos](https://www.capterra.com.ar/directory/32915/product-analytics/software)
- [Software de cuadro de mando](https://www.capterra.com.ar/directory/30839/dashboard/software)

## Alternativas

1. [Improvado](https://www.capterra.com.ar/software/163884/improvado) — 4.5/5 (22 reviews)
2. [Mixpanel](https://www.capterra.com.ar/software/158740/mixpanel) — 4.5/5 (145 reviews)
3. [Basis Technologies](https://www.capterra.com.ar/software/163311/basis-technologies) — 4.4/5 (17 reviews)
4. [Lebesgue](https://www.capterra.com.ar/software/1019489/lebesgue) — 4.9/5 (43 reviews)
5. [Heap](https://www.capterra.com.ar/software/147216/heap) — 4.5/5 (42 reviews)

## Opiniones

### "Kissmetrics makes sure I can hit the curve balls out of the park" — 5.0/5

> **Shawn** | *24 de octubre de 2019* | Software informático | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Quick access to the reports that I need most&#10;Customizable user Populations&#10;Super fast time over time and Cohort comparisons
> 
> **Puntos en contra**: I wish that there were more dashboard options, a way to set up automatic reports that would build and refresh in the app with a way to always have certain filters applied.&#10;There is a dashboard, and it is very useful, but all Kissmetrics users share the same dashboard, and the dashboard does not allow overall filters (like excluding certain populations from all dashboard data)
> 
> I am a daily Kissmetrics user, I start off my day checking my morning email to look for anything odd that might show up in the top 5 metrics that indicate product performance issues.&#10;Then I use the population feature to check out the most important cohorts of my users.&#10;I generally get around a dozen questions per day asking about feature use, or adoption rate, and I use Kissmetrics to pull those answers.

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### "Great Tool for Tracking users Behaviour towards web based product" — 4.0/5

> **Usuario verificado** | *26 de septiembre de 2020* | Software informático | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: 1. Great tool for collecting the user interaction data towards web based products by defining user events.&#10;2. You can easily track what are the features user liking and buying the product and from where they are abondaning it.&#10;3. It really helps in making decisions towards the products and by performing AB tests over web based products.&#10;4. You can easily acces the analytics data from anywhere by just logging in their site and defining your user funnel.&#10;5. It is also easy to implement over source code of the product just need to include one javascript code and you can fire your events on every user actions.
> 
> **Puntos en contra**: The interface design of the admin tool is not good.
> 
> Experience was really good with this product we have made some very good decisions by seeing the user behaviour over our products.

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### "The pricing structure is misleading" — 1.0/5

> **Usuario verificado** | *21 de febrero de 2024* | Marketing y publicidad | Valoración de la recomendación: 0.0/10
> 
> **Puntos a favor**: Nothing. Other platforms offer similar (if not the same) features.
> 
> **Puntos en contra**: The pricing structure listed on their website is misleading. I signed up for the Pay As You Go Plan, assuming I would pay only for my website's low traffic (fewer than 200 monthly visits). Everything was fine. But their service is subpar compared to others, so I stopped using it. I thought returning later with the Pay As You Go plan was OK, assuming I wouldn't have to worry about breaking the bank. A few months later, I got 3 charges on the same day\! $25.99 each. Upon contacting support, they said those charges were because my free trial period was over, and those were retroactive charges. They said they tried to issue charges before, but my credit card didn't let it go through (which is BS because when that happens, you get notified by email - or at least you should - and my credit card company notifies me when my card is blocked and someone tries to issue a payment request).
> 
> Terrible. I never even properly used the platform and had to pay 3 months worth of the paid plan in a single day. The support said that there's nothing they can do as it was my choice to sign up and put my credit card information on the platform.

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### "Amazingly helpful, but really hard to implement and maintain" — 5.0/5

> **Usuario verificado** | *15 de agosto de 2017* | Dispositivos médicos | Valoración de la recomendación: 8.0/10
> 
> **Puntos a favor**: I think it's fair to say that Kissmetrics alongside Mixpanel are the 2 best tracking and leads analysis tools right now and for us, Kissmetrics won the competition for having a more accurate tracking tools and better pricing for a B2C company.&#13;&#10;Generally these apps are made for B2B companies and therefore their pricing won't make sense for B2C since the total number of events they track easily impacts the price.
> 
> **Puntos en contra**: It takes a long time to implement it correctly especially if you have a complicated website with too many different events and properties. &#13;&#10;They do help you to implement it but after it's done, you pretty much need to take care of new events tracking yourself. (Though, their support team still help you if you ask them questions)&#13;&#10;There are certain limitations to it too:&#13;&#10;- AdWords' dynamic tracking can't be reach by Kissmetrics. So if someone clicks on your AdWords ad, Kissmetrics only tells you it's Google. It can't tell you which ad group or ad it is coming from. Unless of course you deactivate the dynamic tracking and manually put the old UTM trackings for each ad in place. &#13;&#10;- If you are doing Facebook Lead Ads, you should know since the lead conversion is happening outside of your main website, you can't store that information with the cookie attached to it to Kissmetrics or any other event tracking software.&#13;&#10;- Kissmetrics says they have a good Salesforce integrations but it's not as smooth as you think it is. First of all, it's like an iframe within your SF and second of all, you can't do reporting within Salesforce regarding the Kissmetrics data. Their team says Kissmetrics should be the only place for your BI team to do reporting from. &#13;&#10;&#13;&#10;All these aside, I still believe Kissmetrics is the best event tracking app out there with amazing pricing.

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### "Very powerful analytics platform for mid or large sized businesses" — 4.0/5

> **Ahmed** | *27 de junio de 2022* | Productos farmacéuticos | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: The UX are significant within the platform, one thing I love about Kissmetrics is that it is not only designed to report on the numbers but pretty much everything. It is easy to set up dashboards and understand the customer journey and user behaviour.
> 
> **Puntos en contra**: This tool is not for small-sized businesses as you cannot get too much out of it when using the product. Another thing is the price, even the starting price is about $850 per month and it goes up depending on what you want within. People do require training to be able to use the platform

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